The Internet opened up a whole new world for publishers and advertisers. While publishers attracted people to their website with great engaging content, advertisers had an explosion of ways for people to view their ads. Then came smartphones, and a whole NEW way to engage customers emerged. Everybody’s happy, right? Well, no. Publishers had to deal with ads that didn’t make sense for their webpage or app, and advertisers only got clicks or eyeballs—not meaningful interaction from their customers. This whole new world was starting to look like a bad dream.
We introduce you to Fluent, the one stop shop for advertisers and publishers to get what they want from web and mobile inventory. It’s a dream come true for advertisers, publishers and users.
